Monday, April 25, 2005


I know nothing about morning television newsprograms, I'm up and off to work (or blogging) before they are ever on. I have not seen the Today Show or Good Morning America for more than a decade. So I am hardly qualified to judge just who is worth my time -- though I am guessing the answer is easily none of them.

But this article from the NY Times is just as catty as can be, apparently, according to this author, the Today Shows ratings are decreasing because of Katie Couric:

For more than a decade Katie Couric has reigned as the Everywoman of morning television. NBC considered her so critical to restoring the pre-eminence of "Today" after the disaster known as Deborah Norville that in 2001 the network gave her a $60 million contract over four-and-a-half years to keep her from defecting. Inevitably, Ms. Couric's on-air persona changed, along with her appearance and pay scale. But lately her image has grown downright scary: America's girl next door has morphed into the mercurial diva down the hall. At the first sound of her peremptory voice and clickety stiletto heels, people dart behind doors and douse the lights.

Now, again, I don't watch these shows, and the "Joker-like" perkiness of Katie Couric is much too Laura Bushian for me, but was not the cause of this decline over familiarity?

After all, once we've seen Katie Courics magically scat-free colon where else could we really go with her?